Adidas Consortium Crazy BYW X 2.0 x UBIQ


Launched on 13/12/2019 Adidas Consortium Crazy BYW X 2.0 x UBIQ Launched on 13/12/2019

adidas Consortium Crazy BYW X 2.0 x UBIQ

If you’re a Philly native, chances are that UBIQ needs no introduction. For almost two decades now, founder John Lee has been crafting a singular presence for refined sneaker culture on the East Coast of the United States. This passionate approach to wide-ranging inspirations provides the lens through which UBIQ and adidas Consortium have created their first shoe together, a new take on the Crazy BYW. The Crazy BYW was inspired in part by the Kobe Bryant KB 8 signature shoe, which was later reborn as the Crazy 8. The UBIQ iteration boasts a blend of technical textiles with reflective under and overlays, while the high-performance sole replicates the silhouette of early-2000s basketball sneakers – brought into the present through the use of BOOST technology. The use of highly reflective 3M materials on the engineered exterior of the uppers are supposed to represent the United States, while the interior and tongue incorporate Korean typography. The sock liner features a yin yang-style colour split, with the bold palette of blues and reds taking inspiration from the traditional Korean obangsaek colour spectrum. The result is a shoe that captures the open-minded, global outlook of both the Sister Cities initiative and adidas Consortium alike.

The online raffle for the adidas Consortium Crazy BYW X 2.0 x UBIQ will be live until Friday 6th September 12:00GMT.

  • EG6608
  • Price: £149.00.
Launched on 13/12/2019

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